Anyone who’s ever started up their own WordPress based site will tell you how difficult it can be to make yours stand out from the crowd and bring in the most users. That’s why we’ve pooled our resources of top experts to come up with a couple of top tips that you can use to make the most of your WordPress site and bring in as many unique visitors as you can.
Here are Tips To Improve Your WordPress Site
1: The Design
First of all is the golden rule of creating a web page ‘KISS’ or keep it simple stupid – try to go for style over substance. Sure a ton of flashy banners, tons of links, pictures and tabs may be what you think a professional website looks like more often than not it can turn a lot of people away as it looks too busy and confusing to navigate. A good approach to your design is to keep it as basic as possible, this will give your WordPress site a more natural, minimalistic and above all professional look.
2: Make It Easy To Get Around
Initially when you set up your site you’ll want to put as many things into it as possible, obviously don’t just dump it all on the home page as that will look incredibly amateurish. Also don’t have a ton of tabs as too much choice can and will put people off.
Try to keep the basic things like a navigation bar for a layout of what’s on your site, a search bar to let users find specific items and a categories list if they want to find a certain genre or type of item or article on your site.
The golden rule to website navigation is if it takes more than two clicks to get to something users are taking too long to get to your content and will subsequently get bored and leave. So try to keep your content close together. More helpful rules can be found here
3: Make Your Content Stand Out
This piece of advice kind of speaks for itself, if you want someone to interact with your content be that videos, games or articles to read you should always make it look as good as it possibly can. Try to make it look as appealing as possible, so add things like different formatting on your text or a unique typography, although make sure it doesn’t negatively impact your content.
You could also try sub-headings or if you’re feeling fancy you could try inserting graphics like tables or charts to add a bit of colour to your content.
Free bingo sites like this one are a good place to start if you’re looking for some inspiration as their content has been essentially designed to instantly grab their user’s attention and keep them on the site. So you could probably take a couple of cliff notes from them if you’re really struggling to come up with something to give your content some extra pizazz.
These are just a couple of tips to keep in mind when you’re designing your WordPress site or you’re trying to improve on one you already own. If you stick by these you should find your site will not only look great but you’ll also get a ton of fresh new users visiting it on a regular basis.
